We believe that building strong, fair, and transparent partnerships with local and industry collaborators is key to creating meaningful and lasting tourism experiences. By working together, we can make a positive impact on the future of our community and tourism in Lapland. Our goal is to ensure that this breathtaking region remains a wonderful place to live and visit, not just today, but for generations to come. Every decision we make is rooted in sustainability, and our partnerships are built on a foundation of mutual respect, fairness, and honesty.

The protection of our region’s environment, landscapes and biodiversity is a key priority. Our operations never exceed nature's capacity, ensuring that we safeguard a clean environment and a healthy ecosystem for future generations. We also ensure the well-being and respectful treatment of local animals, such as horses, huskies, reindeer etc, and prioritise animal welfare in all our activities.

We are dedicated to preserving and respecting the cultural heritage of Lapland. Our aim is to showcase local traditions in an authentic and respectful manner, while also contributing to their revival, preservation, and strengthening. We acknowledge that cultures evolve through interaction, and we embrace the idea that learning from others is essential for growth.

We treat our employees, guests, and local residents with fairness, respect, and dignity, regardless of their background, identity, or beliefs. We are committed to fostering an inclusive environment where everyone feels welcome and valued, and we proudly stand as an LGBTQ-friendly company. We believe in equality for all and strive to meet the specific needs of each individual. Through education, guidance, and encouragement, we empower our staff to act responsibly, ensuring that everyone, from our team members to our guests, enjoys a respectful and supportive experience.

Item descriptionWe are committed to supporting local businesses, services, and products. Our goal is to provide employment opportunities for local residents and prioritize food made from Finnish raw ingredients. We engage with the local community and businesses, ensuring their involvement in decisions that affect them.

At Lapland Romance, the safety of our staff, guests, and local residents is of utmost importance. We adhere strictly to all laws and regulations to ensure full compliance and prioritize the well-being of everyone involved. Safety is a crucial consideration for us, and we carefully select partners who share our commitment to maintaining the highest safety standards. We are also dedicated to continually improving the quality of our services and products, which not only enhances the guest experience but also secures the long-term sustainability of our business.

We make climate-conscious choices and actively work to reduce our carbon footprint. By monitoring the environmental impact of tourism, we aim to use resources and energy more efficiently, minimising the strain on the environment.

We are transparent in our communication about our sustainability efforts, future plans, and visions for responsible tourism. We want Finnish sustainable tourism to be recognized globally, and we openly share both our successes and challenges as part of our commitment to continuous improvement.

We take an active role in promoting sustainable tourism and implementing the principles outlined here. We are in the process of creating a comprehensive sustainability action plan to further integrate these practices into our operations. We are committed to continuous learning and improvement to ensure we meet the needs of both today and tomorrow.